The label is no longer a simple element 

LR Etichette is owned and run by the brother team of Riccardo and Luca Cioni, who relaunched the family business founded by their father Franco in 1998. «Our father - the Cioni brothers tell us - had the idea of complementing his business as a shoe box representative with the sale of the relevant barcodes.

From there, our label production began». In 2017, this company based in Poggibonsi moved to a new 1100 square metre location, equipped to carry out the entire production process.

«LR produces labels and tags with bar codes and variable data - the owners explain - we are equipped with the latest technology in tools and machinery to produce everything ourselves: from graphics and printing to die-cutting». Footwear and leather goods are the company’s sectors of reference.

The labels are made according to the clients’ requests, with the materials, colours, and printing methods they prefer. «Our strong point? - conclude the Cioni brothers - continuous investment in the latest generation printing and finishing methods to ensure that we are always ready for every client request».

Quality and speed at the service of Made in Italy, and more.