Première Vision focuses on tech with a 250 sqm immersive area
di Claudia Poticky
15 September 2025


Credit: Première Vision
Première Vision focuses on innovation and technology for its winter edition, scheduled from September 16 to 18, 2025, at the Parc des Expositions in Villepinte. An event that positions itself as a strategic observatory on the evolution of the fashion system, exploring artificial intelligence, digitalization, sustainability, and new production models.
The Autumn-Winter 2026‑2027 season is taking shape in a complex scenario, marked by geopolitical crises, environmental pressures, and social transformations. In this context, the fair becomes a space to detect signals, anticipate trends, and rethink business models. The goal is to make fashion more agile, conscious, and competitive, where technology acts as a strategic lever for creative innovation.
The exhibition journey will be enriched with talks, pitches, and installations, structured around two main axes:
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Digital innovation, focusing on AI, virtual sampling, and digital twins,
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Bio-inspired innovation, exploring regenerative materials, biotechnology, and symbiotic models.
Alongside these themes, there will be a reflection on circularity and local supply chains, aimed at reducing waste and fostering cooperation.
Among the major highlights is CLO Virtual Fashion, making its Première Vision debut with an immersive 250 m² area. Here, international teams will guide visitors in discovering tools for digital design, eco-design, and 3D simulation.
To further inspire creativity, six Fashion Focus areas and a Prospective space are planned, which will also include a section dedicated to beauty, seen as a natural evolution of fashion thinking.
The fair will also showcase the 10 finalists of the ANDAM Innovation Award 2025, selected for their contributions to biotechnology, new materials, traceability, and responsible production. A tangible sign of Première Vision’s role as a catalyst for emerging industrial visions.